75%
of people judge a company’s credibility based on its website design alone.
Source: Stanford Persuasive Technology Lab, Web Credibility Research
Health & Wellness
Clinic sites patients can actually use.
Patients arrive stressed and looking for one thing: can this clinic help me, and how soon. Everything else is secondary.
Buyer behaviour
How medical clinics actually get chosen
Design decisions should follow the way your customers buy — not a template.
- Patients search by symptom and condition, not by clinic name.
- Provider credentials and photos strongly influence selection.
- Wait times and appointment availability drive the final choice.
- Accessibility needs are real and non-negotiable in healthcare.
The evidence
What the research says about weak websites
Published studies, not opinions. Every figure below is attributed.
88%
of online consumers are less likely to return to a site after a bad experience.
Source: Amazon Web Services / Gomez, “Why Web Performance Matters”
Majority
of global web traffic now comes from mobile devices, so a desktop-only layout loses most visitors.
Source: StatCounter GlobalStats, Desktop vs Mobile Market Share
76%
of people who search for something nearby on a smartphone visit a related business within a day.
Source: Google, “Understanding Consumers’ Local Search Behavior”
The cost
What a bad or outdated website costs you
These are the specific leaks we see in this industry, over and over.
- Condition and service pages missing means you never appear in the search that matters.
- No appointment request path pushes load onto phone lines.
- Inaccessible pages exclude patients and create compliance risk.
- Outdated provider or hours information erodes trust immediately.
The build
What we build for medical clinics
- Condition and service pages built for search
- Provider profiles with credentials
- Appointment request and triage paths
- Location, hours and parking clarity
- Patient forms and pre-visit information
- Accessibility-first components
- Multi-location structure
- Secure enquiry handling
Questions
Common questions
Do you handle multiple locations?
Yes — each location gets its own indexable page with hours, providers and directions.
Are patient enquiries handled securely?
Enquiries are transmitted over encrypted connections and stored with role-restricted access. We scope PHI handling with you before build.