Home services · Website + estimate flow
Maple Ridge Landscaping
A seasonal home-services site where the estimate request is the product: visitors price their own job in a couple of minutes and land in the CRM already qualified.
The challenge
- Every enquiry required a call before anyone knew if it was worth quoting.
- Seasonal demand spikes with no way to prioritise the best jobs.
- Beautiful work with no gallery to show it.
Our approach
- 1Self-serve estimate flow covering service type, property size and timing.
- 2Qualification captured up front: budget range, timeline, property type.
- 3Project gallery organised by service so visitors see relevant work.
- 4Leads scored and routed so high-value jobs get called first.
What we delivered
- Instant estimate flow
- Qualified lead capture into the CRM
- Service-based project gallery
- Seasonal promotion sections
- Review and referral prompts after job completion
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